Our client, fd2s, a brand communications and environmental design firm, was hired by the Capital Metropolitan Transportation Authority (Cap Metro) of Austin, Texas to explore best practices in mass transit signage, maps, and general wayfinding systems.
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In 2004, the organic growth of the The Clean Air Campaign (CAC) web site had devolved into a mess of tangled, unrelated, content threads, and an unwieldy, unintuitive, navigation structure. Read more »